CONCEPT DEMO · Crow_Code_ · Not a live site
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Sandringham · Bayside Melbourne · Open six days

Your pets' vet,
on your side
of the bay.

A family vet practice that knows the difference between Sandringham and everywhere else. Genuine care, no waiting-room games, and now: booking without leaving your domain.

Open today · Monday to Saturday
Sandringham Vet team caring for a patient
The team. Right here in Sandringham.

Genuine care from people who know your neighbourhood.

The conversion problem

The booking handoff
isn't yours.

Every vet in Sandringham who runs ezyVet has the same problem: the moment a new client clicks "Book Appointment," they leave your brand entirely. They land on a generic blue portal at ezyvet.com: stock photo, someone else's clinic name, your trust signal gone.

Phase 1 fixes this with ezyVet's own native booking widget, embedded on your site. No new system. Free to implement. The client stays in your brand from first Google result to confirmed appointment.

ezyVet stays as the practice management system. Records, drugs, lab integrations, invoicing: none of that changes. Phase 1 is the customer-facing layer only.

Current experience
Client clicks "Book Appointment" on your site. Browser navigates to sandringham.apse2.ezyvet.com. Generic blue page, stock photo nurse, ezyVet branding everywhere. No Sandringham identity. First-time client confidence: low.
Phase 1 experience
Client clicks "Book Appointment." They stay on sandringhamvethospital.com.au. Your brand, your colours, your wave-paw mark. The booking widget is ezyVet's native embed; appointments flow directly into your records system. No new software to learn.

The practice

The team. The patients.

A bayside practice that's been looking after Sandringham's animals for years. These are the faces and the patients.

A patient at Sandringham Vet Hospital
Post-op patient at Sandringham Vet
A patient at Sandringham Vet Hospital
Veterinary care at Sandringham Vet
Surgery at Sandringham Vet Hospital

After-hours capability

10pm. Sick cat.
Do they drive in?

Sandringham's busy bayside catchment means the client with a sick animal after hours will go to whoever answers fastest. A triage chat that responds at 10pm doesn't replace the vet; it keeps the first-time client in your practice, not the next suburb's.

Monitor at home
First appointment tomorrow; client stays calm
Watch and return if worsens
Clear instructions, no panic, no drive at midnight
!
Come in tonight
Lilies, xylitol, obstruction: the agent knows the list
🐾
Sandringham Vet
Usually replies in under a minute
Hi. I'm Sandringham Vet's after-hours assistant. Tell me what's going on with your animal and I'll help you work out what to do.
Book a visit

Three steps. On your site.

Tell us about your animal, what's going on, and when suits. Appointments go directly into Sandringham Vet's system.

1
Pet
2
Reason
3
Time

Who are we seeing?

Phase 1 (this build): booking confirmation is a demo. ezyVet's native booking widget embeds here with zero new software; appointments flow directly into your records system. The widget is free; the implementation is covered in the project scope. Phase 2 (retainer): custom form with direct ezyVet API integration, full brand control.

The renovation opportunity

The website is the
front door
of the new clinic.

You're rebuilding the physical practice. New clients searching Sandringham this week have no idea you're investing in their pets' care. The renovation is a story the brand should be telling now, not after opening day.

Same logic as a new build's hoarding: the street-facing story starts the day the scaffolding goes up, not the day the doors open. The website is the digital equivalent. We launch it with the fit-out, not after.

Renovation + digital, together

Launching with the fit-out. Not after.

  • New clinic photography ready for launch day, no stock images
  • "We're expanding" content tells the story before opening
  • Booking system live from day one of the new fit-out
  • Services page updated as new capabilities come online
  • Team additions added as you hire for the expanded practice

Renovation timeline drives the Phase 2 content rollout. Confirm dates with Adam during follow-up call.